Direct inventory
Advertise on Loadout Lab
This planner is free. Hosting is not. Two kinds of ads pay for it: house / personal slots you buy directly from the site, and Google AdSense which fills leftover space after Google approves the live domain.
House ads
You send a PNG (or a short headline + blurb), a click-through URL, and a weekly or monthly rate. The creative sits in the frames below. No Google cut — the site invoices you and keeps 100%. Typical buyers: Discord servers, YouTube channels, clans, merch, trading communities.
Leaderboard
728 × 90
Top of the loadout, desktop
Mobile banner
320 × 50
Top and bottom on phones
Rectangle
300 × 250
Beside stats on desktop
Rate is set by the site owner. Ask via the Ads button on the loadout (house inventory) with your art, URL, and the dates you want.
Google AdSense
- 1. Publish. The planner needs a real public URL. Google will not pay inside a preview frame.
- 2. Apply. google.com/adsense — they review content, a privacy policy, and ads.txt. Both pages already exist on this site.
- 3. Paste the IDs. After approval you get a ca-pub- publisher ID and slot numbers. Put them in Ads. Google then shows ads to visitors and deposits into that AdSense account.
- 4. ads.txt. One line at /ads.txt tells Google who is allowed to sell this domain. Copy it from Ads once the publisher ID is in.
AdSense RPM on game-fan traffic is modest. It scales with visits. House ads are how small tools cover the bill before that happens, and they keep filling any Google slot that comes back empty.